Milovan Jovičić

I've been designing and developing computer software since 1996. I love to make human-oriented digital products, those that blend in background, those that do their job efficiently and quietly, those that do not steal user's attention.

My area of interest is designing large-scale B2B software products. I try to provide authentic and unbiased consultancy in product design.

Recent writings

• Tie Yourself to the Mast: Why Environment Beats Willpower
• Why thinking should not be outsourced
• Communication design decisions is a designer's key skill

All writings →